Finalised Design

Here is the finalised design for my packaging. I made some minor tweaks too the final package which I believe improve the package. I wont delve to much into the design and choices such as the illustrations, material etc as they I've mentioned these in abundance throughout the design process however I do feel I must note on the final changes and considerations made to the packaging.

Outside (face)

For the outside not much changed from previous iterations however I decided in a last minute consideration to remove the windows for the bottles. I believe in the end having no windows gives the face of the packaging a more simplistic,less cluttered, minimalist appeal. Speaking to the client of Wye they said that it isn't 'critical' to include windows for the packaging if I was to include a little tag or other way of informing the customer on the products inside the packaging. The tag will attach to the strong.

I really adore and I am delighted with the design for the face of the packaging, and captures everything I wanted from the packaging. A rustic, traditional, very stylistic package.

Inside

The inside of the packaging will still be packed in with straw keeping in with the rustic/hamper style of the packaging however due to the fact the windows have been removed there is no need to have the three compartments. This design change will also allow the recipe cards can lay flat in the box.

Sides

For the sides I still kept the lip for the draw for ease of use to pull out however I did take liberty to remove the logo carvings from the sides. My thinking behind this was when stood or lay down on the shelf you'd only be able to see one and it would have cost too much to carve on the face and the sides of the packaging. I will now attach the logos for the companies to the tags on the face of the packaging which I feel is a more suitable placement for the logos.